Revenue for Outdoor Advertising, All Establishments, Employer Firms

OARAEEF254185 • Economic Data from Federal Reserve Economic Data (FRED)

Latest Value

8,782.00

Year-over-Year Change

24.67%

Date Range

1/1/2013 - 1/1/2022

Summary

This economic trend measures total revenue for outdoor advertising establishments in the United States. It provides insight into the overall health and activity of the outdoor advertising industry.

Analysis & Context

This economic indicator provides valuable insights into current market conditions and economic trends. The data is updated regularly by the Federal Reserve and represents one of the most reliable sources for economic analysis.

Understanding this metric helps economists, policymakers, and investors make informed decisions about economic conditions and future trends. The interactive chart above allows you to explore historical patterns and identify key trends over time.

About This Dataset

The Revenue for Outdoor Advertising, All Establishments, Employer Firms series tracks the total revenue generated by businesses that engage in outdoor advertising, such as billboards, transit shelters, and other public displays. This metric is used by economists and policymakers to gauge the commercial vitality of the outdoor advertising sector.

Methodology

The data is collected through surveys of U.S. businesses and establishments in the outdoor advertising industry.

Historical Context

Outdoor advertising revenue trends can reflect broader consumer and commercial activity, making this metric relevant for analyzing economic conditions and market dynamics.

Key Facts

  • Outdoor advertising revenue totaled over $8 billion in the latest year.
  • The outdoor advertising industry employs more than 200,000 people in the U.S.
  • Digital billboards account for a growing share of outdoor advertising revenue.

FAQs

Q: What does this economic trend measure?

A: This trend measures the total revenue generated by businesses engaged in outdoor advertising, such as billboards, transit shelters, and other public displays.

Q: Why is this trend relevant for users or analysts?

A: Outdoor advertising revenue trends can provide insights into broader consumer and commercial activity, making this metric useful for analyzing economic conditions and market dynamics.

Q: How is this data collected or calculated?

A: The data is collected through surveys of U.S. businesses and establishments in the outdoor advertising industry.

Q: How is this trend used in economic policy?

A: Outdoor advertising revenue can be a relevant indicator for policymakers and economists assessing the health of the advertising and media industries, as well as broader consumer and business conditions.

Q: Are there update delays or limitations?

A: There may be delays in data reporting and publication, as the information is collected through surveys of businesses.

Related Trends

Citation

U.S. Federal Reserve, Revenue for Outdoor Advertising, All Establishments, Employer Firms (OARAEEF254185), retrieved from FRED.